Per Jacob Solli

Starting a business from scratch is both an exciting and demanding journey . It’s not just about having an idea but turning that idea into something people want—and are willing to pay for. From shaping the right mindset to staying agile through ups and downs, each stage of the journey requires intentional decisions and focused effort. Clarity, resourcefulness, and adaptability play key roles in navigating early challenges. Whether you're testing a concept, launching with limited resources, or building a loyal customer base, the ability to learn, pivot, and stay consistent has a direct impact on long-term growth. With the right approach, even a small start can evolve into something impactful. Developing the Right Mindset and Setting Clear Goals Launching a business from scratch requires more than just an idea—it begins with a mindset rooted in commitment and clarity. Many entrepreneurs underestimate the importance of internal discipline and mental resilience in maintaining consisten...

Before starting any venture, it is essential to understand what makes an idea a profitable business opportunity. At its core, this concept refers to identifying a need or a problem in society and offering a solution that customers are willing to pay for. A profitable business opportunity must combine three key elements: demand, feasibility, and sustainability. Demand shows that people are interested in the product or service. Feasibility means you have the resources and skills to deliver the solution. Sustainability ensures that the idea can remain profitable for the long term rather than fading away quickly. For example, when mobile ride-hailing services were introduced, they became successful because they solved the common problem of unreliable transportation. The demand was clear, the technology made the solution feasible, and the business model was scalable enough to ensure sustainability. Understanding this foundation helps aspiring entrepreneurs develop the mindset required to s...

A business plan is more than just a formality—it’s a road map for success. Many entrepreneurs either rush through the process or create plans that look good on paper but fail in execution. A truly effective business plan blends vision with practicality, giving you direction while leaving space for growth and adaptation. Define Your Purpose Clearly Before diving into numbers or marketing strategies, you need clarity about why your business exists. Defining your purpose sets the tone for every decision that follows. Ask yourself: What problem are you solving, and who benefits from your solution? This guiding principle not only helps you focus but also communicates your mission to investors, employees, and customers. A strong sense of purpose also keeps you grounded when challenges arise. Entrepreneurship often involves uncertainty, and it’s easy to lose momentum when results take longer than expected . By returning to your “why,” you can make decisions aligned with your long-term visio...

Time management strategies for busy founders begin with prioritization. Every founder faces a long list of tasks that range from immediate operational issues to long-term strategic planning . Without clear priorities, the tendency is to respond reactively to whatever demands attention first. The Eisenhower Matrix is a widely used tool that separates tasks into categories of urgency and importance. Urgent and important responsibilities require immediate action, while important but not urgent activities deserve scheduled focus because they are often tied to long-term growth. Tasks that are urgent but not particularly important tend to create noise and distract from real progress, while activities that are neither urgent nor important should be minimized altogether. By applying this framework, founders gain clarity on where their time should be invested to generate the highest impact. Delegation as a Productivity Multiplier Delegation is one of the most effective time management strategie...